"Only 11% of Americans say they plan on watching any World Cup soccer games on television. Of those who say they will watch, 56% didn't know the games were being played in Germany"
The Baltimore Sune/Global Market Insite
That's a terrible shame. The 11% who plan on watching it really doesn't surprise me for two reasons. Soccer is still gaining popularity in this country (it still has a ways to go, but at least it IS catching on) and also because most of the American television channels are airing very little of the World Cup.
The other thing you mentioned: 56% of Americans didn't know it was being played in Germany... well that is just terrible. This tells me many people are just not paying an attention to it at all. It really shouldn't matter if a person likes soccer or not. It is a world event, and this alone should be enough to make people pay at least a little attention to it. Or at the very least, know what country it is being played in.
That is just my opinion though.