Here in the States there is/was a travelling exhibit called the "Cow Parade". It is a large number of life sized wooden Cows painted up in various themes. I guess the display is now in Lisbon where this commercial is being shown. I wish my audio worked on my computer. What is the music like?
Thanks David, wooden cow parade eh? Sounds, err, exciting! Promoting cows then? Or cow painting?
The music is good, not taken from Brokeback, but definitely in the theme.