H'wood Reporter: Gyllenhaal and Hathaway in negotiations: "Love and Other Drugs"

[Aloysius J. Gleek]

http://www.hollywoodreporter.com/hr/content_display/news/e3i0bc78baf8235f8b4097f2c44b28f28a8



Gyllenhaal, Hathaway back for 'Love'
'Brokeback' co-stars circling adaptation of Reidy's book



By Jay A. Fernandez
June 7, 2009, 11:24 PM ET
Updated: June 8, 2009, 02:31 PM ET

Jake Gyllenhaal and Anne Hathaway, who played a doomed husband and wife in "Brokeback Mountain,"  are in negotiations to reunite for "Love and Other Drugs"  at Fox 2000/New Regency.

Ed Zwick is directing the project (formerly titled "Pharma" ), which Charles Randolph ("The Interpreter" ) adapted from Jamie Reidy's nonfiction book "Hard Sell: The Evolution of a Viagra Salesman."

Reidy was a drug rep for Pfizer in the late 1990s who eventually wrote a memoir that shined a light on the practices of the pharmaceutical industry. Gyllenhaal will play the salesman, who begins a relationship with a woman who has Parkinson's (Hathaway) while on one of his sales calls. Their love story plays out in the political and social context of the time.

Zwick and his Bedford Falls partner Marshall Herskovitz are producing along with Scott Stuber, who originated the project. Randolph is also producing. Carla Hacken is overseeing for Fox 2000, Kara Francis for New Regency.

Fox is in the process of obtaining the rights from Universal, which had put the project into turnaround. The filmmakers hope to begin shooting in the fall.

Hathaway also had been considering filling Reese Witherspoon's role in "Tokyo Suckerpunch"  at Sony but can't match schedules with would-be co-star Tobey Maguire, who shoots "Spider-Man 4"  next year.

Hathaway has "Alice in Wonderland"  moving toward a March release and "Get Smart 2"  scheduled to film in May, with co-star Steve Carell working on the script.

Gyllenhaal has the David O. Russell-directed "Nailed"  in postproduction and Disney's video game adaptation "Prince of Persia: The Sands of Time"  hitting theaters in May.

Gyllenhaal and Hathaway are repped by CAA and Management 360.

The CAA-repped Zwick most recently directed "Defiance,"  which he also co-wrote.

[serious crayons]

Wonder why

Reese Witherspoon's role in "Tokyo Suckerpunch" 

is open.

[Aloysius J. Gleek]

http://www.imdb.com/title/tt0455814/

Tokyo Suckerpunch (2011)
In Development Overview

View preliminary cast for Tokyo Suckerpunch....

(Is there another movie with the same name??)

[Mikaela]

I like the prospect of this new film, and certainly of Jake and Anne reuniting.

But is it just me, or do anyone else think someone might work a little on finding a more subtle, imaginative title?

Neither "Love and Other Drugs" nor "Hard Sell: The Evolution of a Viagra Salesman"  seems to fit that bill.

[southendmd]

How about "Pharma Love"?

[Kd5000]

Ironically I read an excerpt today on IMDB.com that LOVE AND OTHER DRUGS was previously titled PHARMA.  Maybe PHARMA was too clinical sounding and ppl would stay away thinking it was FRONTLINE / PBS documentary on the pharmaceutical industry.  Afterall, I had to explain to ppl that FROST/NIXON was a docudrama and not a documentary.
I still don't think they got the concept.

Link to the article

http://www.imdb.com/name/nm0350453/news#ni0823038
"Jake Gyllenhaal and Anne Hathaway are in talks to star in Edward Zwick's upcoming "Love and Other Drugs" (previously titled "Pharma") for Fox 2000 and New Regency.

Based on the book "Hard Sell: The Evolution of a Viagra Salesman" by Jamie Reidy, the film follows a drug salesman who falls for a woman with Parkinson's (Hathaway).

Charles Randolph ("The Interpreter," "The Life of David Gale") wrote the screenplay. Filming, according to the Hollywood Reporter, is set to begin this fall.

Zwick most recently directed "Defiance." Hathaway, who recently starred in "Bride Wars," will soon be seen in "Alice in Wonderland." As for Gyllenhaal, he's got "Brothers," "Nailed" and "Prince of Persia: The Sands of Time" coming soon.

Gyllenhaal and Hathaway previously shared some onscreen time in Ang Lee's "Brokeback Mountain.""

[Brown Eyes]

Last night I posted briefly in the JJJ thread that E!'s program The Daily 10 did a very brief segment on the prospect of this movie and mentioned the BBM reunion possible here between Jake and Anne.  In doing so, they showed a quick out take (blink and you would have missed it) from the scene where Jack retrieves Lureen's hat after the barrel run.  Seeing the out take was neat-o.

[Shakesthecoffecan]

That would be great to see them again, I have never heard much about them off scene. I remember having the impression when they were all on Oprah that they really had not bonded in their time together.

[Ellemeno]

But is it just me, or do anyone else think someone might work a little on finding a more subtle, imaginative title?

Neither "Love and Other Drugs" nor "Hard Sell: The Evolution of a Viagra Salesman"  seems to fit that bill.

How about "Erection?"  Or would that be confused with Reese's movie, "Election?"

[Ellemeno]

http://www.imdb.com/title/tt0455814/

Tokyo Suckerpunch (2011)
In Development Overview

View preliminary cast for Tokyo Suckerpunch....

(Is there another movie with the same name??)

Darn!  That's what I was going to name MY movie.  What are the odds?!

Why do you think it's not the same movie, John?